Cappuccino Wilderness Safari – J.D. Reforma
Opening at GAFFA GALLERY at 281 Clarence Street, Sydney J.D. Reforma is taking everyone into the radness of the art world, just let him tell you:
“In Cappuccino Wilderness Safari, I seek to investigate how the twin-concerns of celebrity and status are expressed through bourgeois tendencies to “life-stylise”. By utilising the encoded aesthetics of suburbia – specifically those of the new-urban ‘gated community’ and the ubiquitous chain ‘coffee-house’ – I attempt to construct a fictionalised narrative of “the wild”. The faux-egalitarianism posited by these institutions is in some ways contradicted by the seemingly myriad options available to those wishing to ‘buy into’ them. Small, medium, grande, venti, Classical, Tuscan, rendered, double garage, triple garage, decaf, soy: the list of ultimately finite choices – ‘similar, but different’ – encourages consumers to differentiate themselves through the affectations of home furnishings and coffee connoisseurship , yet in doing so, merely participate in a pre-choreographed urban-ballet. However, if I am to judge by outward appearances (which I have encouraged myself to do), this pre-enlightenment ‘faux-geoisie’ seems quite content in their almost-paradise – and who am I to disavow them the right to accessorise? The work seen here is a conscious celebration of the celebrity-induced coffee comas that are surely the cause of the aesthetic mish-mash of new suburbia. Surely.”
The exhibition was on from July 15th- July 31st.
This is one dude to keep an eye on people.
And now some snaps from the Opening:
My wonderful buddy Michaela admiring the art, and on the far right the artist’s wonderful mother.
The view from the rooftop.
And the artist himself, what a dude.